Better Water, a premium drinking water brand when approached us for branding and packaging design for their product, they envisioned more than just a product, they wanted a symbol of purity, health and sophistication. Our design agency took on the challenge of creating a complete brand identity and packaging design that would not only stand out on shelves but also reflect the crystal clear quality of the water inside.
We began by developing a brand identity rooted in simplicity and elegance. The logo was designed to evoke freshness combined with clean and modern typeface. The color palette centered around calming shades of blue and aqua, symbolizing purity, hydration and trust. Every visual element was intentionally minimal, ensuring that the focus remained on the clarity and quality that Better Water Promises. For packaging design, we crafted bottle labels that balanced aesthetic appeal with practicality. The label features the subtle water-wave textures to convey sense of luxury, still feeling approachable.
From concept sketches to final production ready files, we ensured every design decision aligned with the brand's story: water that's not just consumed, but experienced. The result is a cohesive, high impact visual identity and packaging design that elevates Better Water into a premium category, strengthening its market presence and building customer trust at first glance.
Better Water
Scope : Brand Identity | Packaging Design









.png)